About

Overview ABOUT

We are a New Zealand based patent attorney firm able to handle intellectual property needs both locally and abroad. We service a very wide range of clients from the lone entrepreneur through to Government organisations and billion dollar corporations. We consider it a privilege to act for such a diverse and interesting range of clients. Our work encompasses the entire field of intellectual property and the following list gives examples of just some of the things we do on a routine basis–

obtain patent, trade mark and design protection
advise on whether intellectual property has been infringed
advise on whether intellectual property is valid
mount claims against those who infringe our client’s rights
mount challenges to the validity of intellectual property
provide strategic advice on intellectual property
handle the purchase and sale of intellectual property
run due diligence checks
licensing

We are always only too happy to talk to new and existing clients about how we can assist, and so if you are looking for any help in the realm of intellectual property then please just give us a call.

ARTICLES

The tale of two Monsters
Hansen Beverages is a large United States corporation which has sold MONSTER branded energy drinks for a number of years. The product sells in the hundreds of millions of dollars per annum and in the...

Is there such a thing as Maori IP?
In recent times a number of Maori groups have argued that aspects of their culture cannot be used without proper permission. For example Maori groups objected when an Israeli tobacco company used...

Choosing a brand name...
When choosing a trade mark it is best to avoid descriptive names. For example a brand name such as "small tablet" for tablets that are small would probably be impossible to register and enforce...

New Zealand Patent Law set to Change
New Zealand's Patent legislation is currently getting a long awaited revamp. Our Patents Act was actually written in the 1950's and in some respects it has lagged behind developments in patent law...

AJ Pietras & Co. Intellectual Property Law